Toy Fair 2013 – Hasbro Transformers

One cannot discuss big news coming from this years Toy Fair and not discuss Transformers. And when I say big news, I mean physical size. Hasbro’s revealed the largest Transformer…

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Toy Fair 2013 – Hasbro Star Wars

The big Star Wars news was the pre-toy fair reveal of the Star Wars Black Series. Targeting collectors these 6″ figures have caused a bit of conversation among fans who…

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Toy Fair 2013 – Hasbro Nerf

The big Nerf news out of Toy Fair was the introduction of Rebelle, a Nerf line designed from the ground up to cater towards girls. The line launches with the…

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Toy Fair 2013 – Hasbro My Little Pony

During my Hasbro event, I had the opportunity to tour the entire Hasbro showroom including all the new My Little Pony goods. In my tour group there was a member…

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Toy Fair 2013 – Hasbro Kre-O

The blizzard that hit New York right before Toy Fair managed to mess up my travel plans resulting in me missing the Hasbro Collector’s Event on Saturday. Fortunately, I was…

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Toy Fair 2013 – Hasbro G. I. Joe

The blizzard that hit New York right before Toy Fair managed to mess up my travel plans resulting in me missing the Hasbro Collector’s Event on Saturday. Fortunately, I was…

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Hasbro’s Toy Fair 2013 Press Release

It’s a blizzard of news today, as Toy Fair really starts to ramp up. Hasbro posted their pre-Toy Fair press release today previewing the latest and greatest for Transformers, My…

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Star Wars Black Series Announced

Via USA Today, Hasbro unveiled a new collectors targeted line – Star Wars Black Series. This line will include the ‘vintage style’ 3 3/4″ figures and the much rumored introduction…

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Iron Man 3 Iron Assemblers Wave 1 revealed

USAToday.com yesterday announced Hasbro’s Marvel Iron Man 3 ‘Iron Assemblers’, 3.75″ figures with interchangeable armor parts allowing for kids (and you) to customize and build your own Iron Man armor….

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Iron Man 3 action figure line-up revealed

Online retailer Big Bad Toy Store posted pre-orders today for Hasbro’s full line up of Iron Man 3 toys, including the usual role-play items and figures. The listings didn’t have…

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Official word on Star Wars Droid Factory line cancellation

Following last week’s news of the cancellation of the Droid Factory line – here’s the official statement from the Hasbro team. Look for more information next month from toy fair….

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‘Swag for Charity’ auctions on ebay includes several Hasbro rarities

As part of the ‘Swag for Charity’ auctions, Hasbro’s provided a few cool items with proceeds going to Partners In Health, an organization that strives to achieve two overarching goals: to…

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Congratulations to Star Wars Action Figures – the newest inductees to the Toy Hall of Fame

Congratulations are due, as Star Wars Action Figures are among the newest indutees into the National Toy Hall of Fame. They are being recognized for the impact they’ve had on…

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Hasbro’s NYCC Reveals – Angry Bird Star Wars, Iron Man Micro Muggs, Kreo Joe

Tonight Hasbro held an NYCC Preview Event, but I wasn’t there, so I don’t have dozens of pictures to share. What I do have are the official images from Hasbro….

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Hasbro introduces Angry Birds Star Wars line

The big news of the morning is the announcement of the Angry Birds Star Was Ap launching November 8th and the new Hasbro line that accompanies it. Below you’ll find…

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