Mattel Announces Hot Wheels SDCC@Home Exclusives
Mattel continues to reveal their SDCC@Home exclusives today hitting three Hot Wheels releases, all of which will become available on Thursday, July 22nd at 9AM PST (12PM EST). They will…
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Mattel Reveals SDCC@Home Exclusive from Pixar’s Up
Today’s SDCC@Home reveal from Mattel is the Pixar UP: Kevin & Babies Pack. This special collectors’ pack is a real find for Pixar fans & collectors of all ages –…
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Second Mattel Exclusive for SDCC@Home Revealed
Mattel has revealed their second exclusive for SDCC@Home, which will become available for purchase Thursday, July 22nd at 9AM PST (12PM EST) on Mattel Creations. Today’s reveal is a 3…
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Mattel Kicks Off SDCC@Home Exclusive Reveals with WWE Sgt. Slaughter
Mattel is kicking off San Diego Comic-con@Home with the reveals of the exclusive products they’re offering starting July 22nd at 9am PST (12pm EST) on Mattel Creations. Today’s reveal is…
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Mattel Celebrates ‘Star Wars Day’ with New Star Wars Barbies
Last fall, Mattel’s first series of Star Wars inspired Barbie dolls were released. The Star Wars x Barbie series take an iconic Star Wars character and gives them a high-fashion…
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Fast & Furious Products Coming From Mattel and Jada
Universal Studios’ Fast & Furious franchise has been growing and growing since the first movie in 2001. Nearly 20 years later the latest entry in the series, F9, is set…
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Mattel’s SDCC WWE Reveals and New Ghostbusters and MOTU Crossovers
I’m not much of a wrestler fan, and don’t follow the figures too closely…but Mattel was super accomodating at SDCC and clearly labeled the new WWE figures, so I snapped…
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Mattel’s Marvel Barbies from SDCC
I don’t post a lot of Barbies here on AwesomeToyBlog, but this surprise from the Mattel booth is more than worthy of the crossover. On display they had a collection…
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Mattel Announces Masters of the Universe SDCC Exclusives
He-Man is coming home to Mattel, and the return kicks off at SDCC with a brand new take on the classic character. As revealed today by Nerdist, Mattel will offer an…
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Mattel Shares SDCC Exclusive Batman Figure Set and Hot Wheels Batmobile
io9 today shared news of Mattel’s first Batman themed SDCC exclusives. The ‘Batman’ movie turns 30 this year and Mattel is celebrating with a special Hot Wheels version of that…
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Toy Fair 2019 – Mattel
This morning Mattel hosted a press preview in their massive Toy Fair showroom. While there was a ton of product on display, a few things were standouts for readers of…
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SDCC 2018 – Mattel DC Multiverse Reveals
Following their Pixel Dan moderated SDCC panel, the Mattel team filled their DC Multiverse display full of a ton of new figures. From Batman Beyond and Lobo to an impressive…
Read more »SDCC Exclusive She-Ra Tiara, He-Man Masks, Skeletor Tote and He-Man Tee from Mattel
Mattel has published details on four other SDCC exclusives for the Masters of the Universe brand. With these exclusives you can’t have a little roleplay fun and become the Princess…
Read more »Mattel Offering Porg Filled Millennium Falcon Battle Roller As SDCC Exclusive
Mattel’s next SDCC exclusive has been revealed and it’s Porg-tastic. Available for just $10, this Star Wars Hot Wheels Battle Roller puts a Porg right into the Millennium Falcon. Battle…
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Mattel 6″ DC and DC Hot Wheels SDCC Exclusives Revealed
THR today revealed the SDCC exclusive 6″ DC Mutiverse set and a DC Hot Wheels exclusives. The 6″ DC exclusive is a three-pack which recreates the Aquaman #35 cover and…
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